Creating a new company web site is sort of like revamping your closet -- but more complicated. You start by pulling everything out, deciding what you love, what you haven't worn in forever, and what needs to be replaced. Then you assign items to either a "keep" or "goodwill" pile, put back the keepers and add new clothes and accessories that fit both you and the fashion season and look terrific.
That's what we've done with our the new opi.com. We've kept the stuff we love, enhanced the site's appearance in a fresh and exciting way, and, with the help of our amazing designers and writers, gave it a chic, user-friendly new design and trendy, "beauty insider" feel.
Take a look at what's new: My OPI, a place to keep track of your fave products; Try It On Studio, where you can see how every one of our 200+ shades looks with your skin tone and nail length; Quick Tips how-to videos; the season's Fashion & Beauty Forecast; a Personal Beauty Consultation; and even a link back here, to the blog.
We invite you to explore our "online beauty closet" -- feel free to browse and try on to your heart's content!
